WEB DESIGN | ECOMMERCE | BRAND DEVELOPMENT | LOGO DESIGN
WHISKY DOG
Just like their fine whiskies, the client needed some warm and inviting web design.
eCOMMERCE
In crafting the user interface for the Whisky Dog platform, we focused on web desgn simplicity and style. The user interface (UI) reflects the refined nature of the whisky experience, with clean lines, subtle textures, and a palette inspired by the warm hues of aged oak barrels. An intuitive navigation guides users seamlessly through the selection of whiskies, allowing them to explore by region, type, or flavor profile with ease. Our design choices aim to evoke a sense of luxury and craftsmanship, inviting users to immerse themselves in the world of fine spirits.
In terms of user experience, our priority was to create a journey that is both informative and engaging. Each product page is meticulously designed, providing detailed tasting notes, distillery histories, and expert recommendations to assist users in their selection. By prioritising accessibility and education, we aim to empower users of all levels to discover and appreciate the nuances of premium whisky. With a seamless blend of stunning design and intuitive functionality, our whisky ecommerce platform sets a new standard for the online spirits industry.
ICONIC ICONS
LOWLANDS WHISKY
CAMPBELTOWN WHISKY
ISLAY WHISKY
ISLANDS WHISKY
SPEYSIDE WHISKY
HIGHLANDS WHISKY
We believe every detail counts, and that’s why we created a unique set of icons for the Whisky Dog website, each representing one of Scotland’s iconic whisky regions. Our designers researched and drew inspiration from the rich heritage and landmarks of each area to create visually compelling symbols that celebrate the essence of Scottish whisky culture.
1. Forth Rail Bridge – Lowlands
The Lowlands are symbolised by the majestic Forth Rail Bridge, a marvel of engineering and iconic landmark. The bridge captures the strength and beauty of the region, reflecting the craftsmanship and smooth, gentle character of Lowland whiskies.
2. Highland Cows – Campbeltown
For Campbeltown, we chose the charming Highland cow, known for its rugged and resilient nature. These amazing animals symbolise the region’s robust and distinctive whiskies, embodying the spirit of Campbeltown’s maritime climate and rich history.
3. Celtic Crosses – Islay
Islay’s icon features the timeless Celtic crosses, representing the island’s deep-rooted heritage and spiritual significance. This design honours the rich, peaty flavors of Islay whiskies, known for their complexity and depth.
4. Calanais Standing Stones – Islands
The Islands are represented by the mystical Calanais Standing Stones, an ancient and mysterious site. This icon captures the varied profiles of Island whiskies, which are as diverse and intriguing as the stones themselves.
5. Cairngorm Hills – Speyside
Speyside, the heart of Scotch whisky production, is depicted by the serene Cairngorm Hills. These hills symbolise the region’s natural beauty and the light, sweet character of Speyside whiskies, renowned for their elegance and refinement.
6. Loch Ness Monster – Highlands
For the Highlands, we brought the legendary Loch Ness Monster to life. This playful yet iconic symbol represents the adventurous and diverse nature of Highland whiskies, capturing the spirit of exploration and mystery that the region is famous for.
These icons not only enhance the visual appeal of the ecommerce website but also offer a deeper connection to Scotland’s rich whisky heritage.
BRAND DEVELOPMENT
In our collaboration with Whisky Dog, we embarked on a journey that celebrated both tradition and innovation. The challenge? To create a brand identity that resonated with whisky enthusiasts while infusing a contemporary flair.
The Brand
By embracing the essence of Scotland – the birthplace of whisky – we aimed to evoke a genuine feeling of authenticity. The rugged landscapes, historic distilleries, and the warmth of Scottish hospitality all played a pivotal role.
Warm Palette
We chose a warm colour palette inspired by the Scottish landscape. Deep amber, purple heather, and hints of gold echoed the hues of aged whisky and rolling hills. These colours were used in online and offline branding, creating a cohesive experience.
EVOLUTION
In creating the Whisky Dog logo we met, and got to know, a number of faithful friends.
Great Scotties!
Inspired by Scotland’s rich heritage and the spirit of its distilleries, we eventually turned to the Scottish Terrier. This beloved breed embodies loyalty, tenacity, and a touch of playfulness. Our logo design captured the essence of the Scottie – a silhouette rendered with elegance and simplicity, begging for just one dram more. Contact us to discuss your requirements.
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