BRAND | MARKETING STRATEGY | SOCIAL MEDIA | ECOMMERCE | PRINT | COPYWRITING
MINKON FORTAFIX
Hight temperature and fire resistant products and solutions proving there’s strength in a name.
ECOMMERCE
For well over a hundred years, Fortafix has been a brand trusted by professionals in the supply of high quality fireproof, heat resistant and flame retardant products and solutions. Our job was to breath oxygen into the brand and propel it into the 21st century. Fortafix has a fascinating story and it was our job to tell it to new generation of customers.
STRENGTH IN A NAME
PRESS ADS & ADVERTORIALS
Designing and developing printed magazine ads for select industry titles with copywriting to support.
PUBLIC RELATONS – PR
Working with trade and industry titles we’re able to guide organisations through the maze of public relations.
LIGHTS, CAMERA, ACTION
Logo Development
Out with the old and in with the new.
An upgrade to the Fortafx logo saw a change in the font styles used. It also saw a move from lower case lettering to uppercase lettering to support the strapline “strength in a name”. Inner shadows were removed to give the logo cleaner lines and provide a more contemporary feel.
Let’s Start Something new
Say Hello!
From brand, design and communications to strategy, social marketing and content creation, follow the rabbit!